Minimizing player acquisition costs is a key challenge, and with the POC
tax on its way, improving your margins means better protection for your business.
We caught up with Irina Cornides, Head of Bingo at BGO to discuss Costa Bingo’s strategy on new taxes, retention and how they kept their CPA down in a volatile market.
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Dont forget to join Irina and many others from the likes of 888, Gamesys, Paddy Power, Gtech, Facebook, Google, Probability, Bash Games and more at this years Online Bingo Summit May 15-16th London.
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